Mattel is making their own movie studios. Guess they are tired of waiting on sony to make he-man and Barbie movies!
https://deadline.com/2018/09/mattel-lau ... 202458280/
Mattel starts Mettel Films Movie Studio
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Re: Mattel starts Mettel Films Movie Studio
They already had a direct-video division for Barbie, Hot Wheels and Monster High--
Just that now that the industry is still stuck in 2013 mode and thinks "disks are dead", they haven't had any place to SHOW direct-video animateds, apart from sticking the latest Barbie video in on Fathom screenings, in between Warner's DC Batmans.
So, they believe the next frontier is to take on Paramount's feature-division "Hasbro Universe" directly.
Up to now, they hadn't gotten much farther than a stalled, goofy-gagged live-action Barbie, but now they've got a top, Oscar-nominated FEMALE producer on it!
Just that now that the industry is still stuck in 2013 mode and thinks "disks are dead", they haven't had any place to SHOW direct-video animateds, apart from sticking the latest Barbie video in on Fathom screenings, in between Warner's DC Batmans.
So, they believe the next frontier is to take on Paramount's feature-division "Hasbro Universe" directly.
Up to now, they hadn't gotten much farther than a stalled, goofy-gagged live-action Barbie, but now they've got a top, Oscar-nominated FEMALE producer on it!